You can see the locations that your ads might be eligible to target when manually entering a radius target in AdWords. So when you enter a radius around a point, Google includes targets that the radius crosses over.
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Google has an idea of what town or zip code you might be in. AdWords doesn’t know your latitude and longitude when you type in a query from your laptop. When you select radius targeting, your target locations are translated into geos that the paid search program might have information about.For a laptop, a user’s location is approximated based on the IP assignments from an internet service provider and other calculations. Location services by IP address are not always that accurate.For example, if I select five miles around my address, search engine users who see my ad are not necessarily only 5 miles from my address. For example, if you have a local business in a particular town and would like to serve ads to anyone nearby without explicitly selecting all of the towns and zip codes you’d like to target, you might specify a radius around your business location. Radius targeting is a geo-targeting method in paid search accounts to quickly select a group of towns/zips (even congressional districts) that lie within a certain distance from a selected point.
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